OTIMIZAçãO DE ANúNCIOS FUNDAMENTOS EXPLICADO

Programmatic direct: This type skips the auction process entirely, allowing publishers to sell directly to specific advertisers at a fixed eCPM.The whole process, from an app user triggering an ad request to the bidding process to the placement of the ad, happens in just 200 milliseconds.RTB auction is similar to the functioning of financial marke